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Social Media

Social Media for Startups

One of the biggest challenges for a new or evolving company is developing a strong social media brand. What platforms should you use? What should you say? How do you make strong connections and build an audience? Honestly, tackling social media is a lot like your first day of college—you might feel lost at first, but the sooner you jump …

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Industry Spotlight
Jeff Eckel

Hannon Armstrong: Paving the Way for a Low-Carbon Economy?

Maryland-based Hannon Armstrong may be clearing the way toward a transition to a low-carbon economy through its equity raisings, REIT structure and asset-backed securitisations. The firm has been making waves with its Hannon Armstrong Sustainable Infrastructure (HASI) REIT, launched April 2013. Michael Eckhart, global head of environmental finance at Citi, touts HASI’s IPO and other green offerings as “landmark deals.” While enjoying …

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Ocean Vodka

When Life Hands You Salt Water, Make Vodka

Any business that incorporates sustainable practices gets a gold star in our book. But a solar powered vodka distillery using organic sugar cane and deep ocean mineral water? Bring out the gold medal, because that sounds like a winning combination to us. Hawaii-based Ocean Vodka is the mastermind behind this dazzling business, and given its innate intrigue, we caught up …

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Recent Industry News
California Drought

Could Renewable Energy Save California?

It’s no secret that California is facing some serious drought challenges. To keep the taps flowing, however, it requires a LOT of energy. The state’s water and wastewater utilities consume a large amount of power to pump, treat, transport and deliver water. California’s water sector currently uses roughly 20% of the state’s total electricity. With the drought, the cost for these …

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3 Energy Stocks To Cling To

Investing in energy companies is not for the faint hearted. The volatile price of oil is enough to send shock waves through the energy sector. So here’s a hypothetical–are there any energy companies worth holding onto even if oil plummeted to $10/barrel? Motley Fool analysts have three. Refining company Valero Energy (VLO) doesn’t necessarily depend on oil prices; in fact, …

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Energy Investing

Guess Who’s Pushing the SRI Movement?

Not surprisingly, socially responsible investing (SRI) is on the rise. What might surprise you, however, is that female advisers seem to be leading the charge, according to survey results from First Affirmative. Survey says that 61% of female advisers have offered SRI products to their clients, compared with 47% of male advisers. This hints at an upward direction for the …

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Green Consumer Tips
Evolve Showerheads

Eco-Friendly Hot Shower? Yes, Please.

Who doesn’t love a hot, relaxing shower? But how many of you feel the need to rush through your routine to avoid wasting water? With the Evolve Roadrunner II shower head, your morning routine can become a little more relaxed. This energy efficient shower head features Evolve’s ShowerStart technology, which helps you conserve water without sacrificing water pressure. While your …

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SunStar Strategic: PR for Renewable Energy