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Social Media

Social Media for Startups

One of the biggest challenges for a new or evolving company is developing a strong social media brand. What platforms should you use? What should you say? How do you make strong connections and build an audience? Honestly, tackling social media is a lot like your first day of college—you might feel lost at first, but the sooner you jump …

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Industry Spotlight
Jeff Eckel

Hannon Armstrong: Paving the Way for a Low-Carbon Economy?

Maryland-based Hannon Armstrong may be clearing the way toward a transition to a low-carbon economy through its equity raisings, REIT structure and asset-backed securitisations. The firm has been making waves with its Hannon Armstrong Sustainable Infrastructure (HASI) REIT, launched April 2013. Michael Eckhart, global head of environmental finance at Citi, touts HASI’s IPO and other green offerings as “landmark deals.” While enjoying …

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Ocean Vodka

When Life Hands You Salt Water, Make Vodka

Any business that incorporates sustainable practices gets a gold star in our book. But a solar powered vodka distillery using organic sugar cane and deep ocean mineral water? Bring out the gold medal, because that sounds like a winning combination to us. Hawaii-based Ocean Vodka is the mastermind behind this dazzling business, and given its innate intrigue, we caught up …

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Recent Industry News
Energy Investing

Guess Who’s Pushing the SRI Movement?

Not surprisingly, socially responsible investing (SRI) is on the rise. What might surprise you, however, is that female advisers seem to be leading the charge, according to survey results from First Affirmative. Survey says that 61% of female advisers have offered SRI products to their clients, compared with 47% of male advisers. This hints at an upward direction for the …

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Is the Time Nigh for Energy Stocks?

With the continual plummet of oil prices, many energy companies have been along for the downward ride. This leaves many investors wondering if it’s time to jump ship or try to hold out for a rebound. While consumers have been gleefully filling up their cars with gas prices below $2/gallon, the S&P Energy Index has not been rejoicing after losing …

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Green Investing Tree

8 Energy Stocks You Should Consider

With tumbling oil prices, many investors are fleeing energy stocks all together. And while oil’s downward spiral may take down many other energy related stocks with it, especially oil and gas producers, this carnage also creates opportunity if you know where to look. Occidental Petroleum (OXY)-this oil and gas producer has one of the lowest cost structures in the industry, …

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Green Consumer Tips

Meet Luci, Solar Lantern Extraordinaire

Solar powered lanterns can be handy in many instances, including emergency kits, camping, garages and ambient lighting for your backyard BBQ. But who wants to have to worry about tripping over unwieldy cords or fumbling for batteries in the dark? With the Luci solar powered lantern, those are worries of yesteryear. Luci weighs a mere four ounces and collapses down …

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SunStar Strategic: PR for Renewable Energy