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Social Media

Social Media for Startups

One of the biggest challenges for a new or evolving company is developing a strong social media brand. What platforms should you use? What should you say? How do you make strong connections and build an audience? Honestly, tackling social media is a lot like your first day of college—you might feel lost at first, but the sooner you jump …

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Industry Spotlight
Jeff Eckel

Hannon Armstrong: Paving the Way for a Low-Carbon Economy?

Maryland-based Hannon Armstrong may be clearing the way toward a transition to a low-carbon economy through its equity raisings, REIT structure and asset-backed securitisations. The firm has been making waves with its Hannon Armstrong Sustainable Infrastructure (HASI) REIT, launched April 2013. Michael Eckhart, global head of environmental finance at Citi, touts HASI’s IPO and other green offerings as “landmark deals.” While enjoying …

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Ocean Vodka

When Life Hands You Salt Water, Make Vodka

Any business that incorporates sustainable practices gets a gold star in our book. But a solar powered vodka distillery using organic sugar cane and deep ocean mineral water? Bring out the gold medal, because that sounds like a winning combination to us. Hawaii-based Ocean Vodka is the mastermind behind this dazzling business, and given its innate intrigue, we caught up …

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Recent Industry News
Jack O Lantern

Get Out Your Carving Kits:DOE Offers Pumpkin Designs

The DOE is always looking for ways to make renewable energy appealing. To that end, they’ve proffered up some ideas to incorporate green energy into the classic Halloween tradition of pumpkin carving. Conveniently, October is also National Energy Action Month, so you’d get double brownie points for picking one of their designs. The options include:   A CFL light bulb, complete …

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Crude Oil

Despite Crude’s Plummet, Solid Energy Plays Still Exist

By many measures, energy stocks are at an all-time low. According to Tim Guinness, manager of the Guinness Atkinson Global Energy fund, “My view is we’re at the bottom, and this is a brilliant entry point.” Since June, crude oil has fallen 22%, consequently driving down energy stock prices by 17%. But beware, as previous patterns dictate oil might have further to fall, …

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220px Giant Photovoltaic Array

SunEdison to Launch Second YieldCo

Recently, Missouri-based SunEdison (SUNE) announced plans to launch a second yield co focusing on clean power generation in emerging markets, such as Africa and Asia. Terms for the yield co have not yet been established, but the company has filed for a proposed IPO with the SEC. Coming off this announcement, SUNE stock was up 3.5%, and their first yield co, …

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Green Consumer Tips

Gourmet Greenies Rejoice:Cook Anything Under the Sun

Whether you’re an avid camper or just support solar practices, this solar powered cooking technology by SolSource will make you smile while you sear, steam, bake, boil and fry. The SolSource, which has received many accolades, works similarly to a solar panel, but better. It looks like a satellite dish with a base for a pot or pan in the …

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SunStar Strategic: PR for Renewable Energy