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Social Media

Social Media for Startups

One of the biggest challenges for a new or evolving company is developing a strong social media brand. What platforms should you use? What should you say? How do you make strong connections and build an audience? Honestly, tackling social media is a lot like your first day of college—you might feel lost at first, but the sooner you jump …

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Industry Spotlight
Jeff Eckel

Hannon Armstrong: Paving the Way for a Low-Carbon Economy?

Maryland-based Hannon Armstrong may be clearing the way toward a transition to a low-carbon economy through its equity raisings, REIT structure and asset-backed securitisations. The firm has been making waves with its Hannon Armstrong Sustainable Infrastructure (HASI) REIT, launched April 2013. Michael Eckhart, global head of environmental finance at Citi, touts HASI’s IPO and other green offerings as “landmark deals.” While enjoying …

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Ocean Vodka

When Life Hands You Salt Water, Make Vodka

Any business that incorporates sustainable practices gets a gold star in our book. But a solar powered vodka distillery using organic sugar cane and deep ocean mineral water? Bring out the gold medal, because that sounds like a winning combination to us. Hawaii-based Ocean Vodka is the mastermind behind this dazzling business, and given its innate intrigue, we caught up …

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Recent Industry News
Scotland Flag

Renewable Energy Becomes Scotland’s Top Power Source

Scotland officials are happy to announce that renewable energy claimed the top spot in the country’s energy production for the first six months of 2014, beating out coal, nuclear and gas. In total, wind, hydro and other renewables provided 10.4 terawatt hours of power. This analysis was compiled by comparing data from Energy Trends from the Department of Energy and …

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Shale

PE Salivates Over Oil Revolution–But is it Short Sighted?

The private equity industry is liking what it sees in terms of finding new, lucrative energy investments. Different areas of our economy support the energy revolution we are experiencing now, providing ample investment opportunity. PE funds have already raised $157 billion since 2009 to invest in energy, and they are chugging right along to raise more. Namely, PE folks are …

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Investing

Looking for New Investment Ideas? Here’s 5

While energy investing has its critics (but honestly, what doesn’t?), the consumption of renewable energy has been steadily on the rise, having risen 39% from 2004-2012 alone. By 2015, solar consumption is expected to increase more than double from 2012 levels, and wind and biodiesel are expected to experience respectable gains as well. If you’re looking to get more exposure …

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Green Consumer Tips
Conserve Socket

Vampire Devices, Meet Your Wooden Stake

OK, let’s be honest here–how many of you actually run around and unplug all the devices you aren’t using? You can wipe off that sheepish grin, because we’ve got some good news. We all know that many devices still suck up power, thus driving up your electric bill, even when you aren’t using them. We lovingly call these “vampire devices.” …

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SunStar Strategic: PR for Renewable Energy